About us

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In short

As Social Selling experts, we let you and your team experience the power of LinkedIn! Looking for new employees? As LinkedIn trainers we work together with you on a successful strategy.

Founder and owner Richard van der Blom is a member of a European think tank LinkedIn, one of the most widely read Dutch authors on LinkedIn and experienced keynote speaker on Social Selling and LinkedIn.

We work with the best trainers and experts to ensure that our customers can guarantee valuable training with new insights and results.

About Just Connecting

Just Connecting (incorporated in 2009) supports organizations and professionals at home and abroad with training and advice on ​​Social Selling and LinkedIn.

We believe that change in the sales and marketing process is indispensable for achieving results. Thanks to the emergence of the information and network society, our customers orient themselves differently than before. And that requires a different sales approach on our part.

With our B.E.S.T. Social Selling methodology we teach sales professionals how they can identify their prospects faster and generate more leads in less time.

Recent studies show:

  • 96% of decision-makers (DMU), including purchasing managers, no longer respond to cold acquisition.
  • 75% of decision makers (DMU) indicate that content is of significant importance during the purchasing process.
  • 70% of purchasers expect valuable insights and vision from a supplier.
  • 60% of the purchasing process has already happened before the first physical meeting.
  • Satisfied customers give you more leads than your best sales professional.

Just Connecting provides Social Selling training and advice for (inter)national clients active in the B2B sector. Our clients include organizations such as ING Netherlands, Nuance, DSM, Graydon, Adecco, Wolter Kluwers, AKD Advocaten and many others.

In addition to Social Selling, we provide LinkedIn training aimed at:

  • Recruitment and Employer Branding
  • Marketing and communication
  • Personal Branding

Why Just Connecting?

Just Connecting has been providing LinkedIn training since 2008 and is one of the first organisations in the Netherlands to specialize in LinkedIn. Over the past few years we have trained over 20.000 professionals, and provided more than 1.000 in-company training sessions at more than 400 companies in the Netherlands and Europe.

We are 100% dedicated to and specialized in LinkedIn. LinkedIn is our core business. Together with you(r colleagues) we look how we can optimize your LinkedIn use to match your ambitions and goals in the field of Sales, Marketing and Recruitment.  Owner Richard van der Blom is one of the most read authors in the Netherlands about the use of LinkedIn, a member of a European think tank and is really enthusiastic to start inspiring your team to become experts in LinkedIn.

Our training sessions and advice are custom made for our clients. We delve into your employees (their current and desired level of knowledge), your products and / or services and your market and target group. Our training courses are compiled entirely according to your wishes and learning objectives and can be provided in Dutch or English. We will schedule an intake, analyze the current situation, compile the most appropriate training and we will provide aftercare with several E-Books and (personal or team) coaching.

We can help you to increase lead generation, increase the relevant reach of your posts and with finding new employees. Whether it is about sales, marketing or recruitment goals, our integrated approach ensures a clear strategy with concrete results. We deliver results: more website visitors from LinkedIn, better candidates for your vacancies and more conversion to appointments and leads.

Our Mission

Assisting our clients (and participants) in the digital transformation to connective organizations to make them more successful with LinkedIn to achieve their sales, marketing and recruitment goals.

Trained professionals

Incompany trainings

Written blogs

Do you want to inspire your organization to get started with Social Selling?