About us

Just Connecting (incorporated in 2009) supports organizations and professionals at home and abroad with training and advice on ​​Social Selling and LinkedIn.

We believe that change in the sales and marketing process is indispensable for achieving results. Thanks to the emergence of the information and network society, our customers orient themselves differently than before. And that requires a different sales approach on our part.

With our B.E.S.T. Social Selling methodology we teach sales professionals how they can identify their prospects faster and generate more leads in less time.

Recent studies show:

  • 96% of decision-makers (DMU), including purchasing managers, no longer respond to cold acquisition.
  • 75% of decision makers (DMU) indicate that content is of significant importance during the purchasing process.
  • 70% of purchasers expect valuable insights and vision from a supplier.
  • 60% of the purchasing process has already happened before the first physical meeting.
  • Satisfied customers give you more leads than your best sales professional.

Just Connecting provides Social Selling training and advice for (inter)national clients active in the B2B sector. Our clients include organizations such as ING Netherlands, Nuance, DSM, Graydon, Adecco, Wolter Kluwers, AKD Advocaten and many others.

In addition to Social Selling, we provide LinkedIn training aimed at:

  • Recruitment and Employer Branding
  • Marketing and communication
  • Personal Branding

Founder and owner Richard van der Blom is a member of a European think tank LinkedIn. He is one of the most read Dutch authors on LinkedIn and an experienced keynote speaker on Social Selling and LinkedIn. We work with the best trainers and experts to guarantee our clients valuable training with new insights and results.